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Tuesday, February 5, 2013

Authorship As a SEO


SEOContestAtIIITHyderabad - Authorship

In this post, we are going to see the impact (in this case rank for SEOContestAtIIITHyderabad) of having a proper verified authorship for a blog or site. There are tons of sites explaining how to use Rich snippet tools in Google webmaster tools for successful authorship.

Here we'll see a brief info of what needs to be done and how its a SEO.

How its a SEO:

Well there is a project going on in Google to validate and rank pages based on the authorship. Just like page rank, authorship rank is going to be universal in what ever the post an author does.

To give you just a glimpse of it, checkout the ripples in Google plus. The size of the circles represents the influence of a profile like higher page rank. So a post from an author who is verified by Google and is an influential author, his/her post will rank higher easily.

How did I verify my authorship:  

  • First give a valid email to your G+ profile in the work section and get a tick symbol as verified.
  • Place a link to your G+ profile with your name using rel='author'
  • In Contributor to list, add the home page or about page your site.
SEOContestAtIIITHyderabad - Successful Markup

  • Check your authorship using the rich snippet tool.
Now having my authorship done successfully, have to wait and see how this will impact in my SEO Contest for SEOContestAtIIITHyderabad. 18 days to go and still no place for my blog at 1st SERP.